Thursday, 28 November 2013

Job: Account Manager



Location:New York
Job Code:239
# of Openings:1

Description





Job Description

Position Title:
Account Manager
Reports To:
Account Director
Department:
Client Services
Location:
New York

About Performics:
  As Publicis Groupe’s lead performance marketing agency, we draw upon more than a decade of digital expertise to deliver performance marketing solutions that engage and deliver customers to our clients.  Our performance specialists are certified experts and recognized thought leaders who apply the fundamentals of programmatic, biddable media to create performance-based marketing plans across channels and devices. Their proficiency in paid search, SEO, feeds, social, display, mobile, video, local, affiliate and content marketing empowers our clients to maximize performance.

Are you ready to reinvent performance marketing?  We're continuously moving forward, faster and wiser for top global brands like Allstate, Microsoft, Toyota, Verizon, American Express, Kohl's, Kaiser Permanente and 200+ others.  We collaborate with agency partners like Digitas, ZenithOptimedia, Starcom and Vivaki alongside channel partners/platforms like Google, Doubleclick, Microsoft, Yahoo!, Facebook and Marin.  We give you the tools, support and freedom to lead, innovate, learn and grow.  Advertising Age, Crain's and Tribune have named us a "Best Place to Work," and Forrester Research dubbed us one of 2012's "Top Digital Agencies."
 
In a time of unprecedented growth, we hire exceptional people for our global headquarters in Chicago and U.S. locations in Atlanta, Los Angeles, New York, Seattle and San Francisco.  Our international presence spans 31 markets (and growing) including regional hubs in London and Singapore. We are a proud part of Publicis Groupe—the world's third largest communications group and top global search spender.  We've more than tripled in size over the last 3 years to 1000+ global employees.   If you have an entrepreneurial spirit, get excited about finding smarter ways to do things, and have a burning desire to be part of a winning team where you can truly accelerate great missions, we want to meet you.
Position Purpose:
The Account Manager (AM) is responsible for leading the success of an enterprise client's online marketing programs, including paid and natural search, and other digital marketing channels. The AM provides thought leadership on search/digital marketing strategies and optimization; builds strong relationships and establishes clear lines of communication with clients, partners and internal staff members. The AM is analytical and uses problem solving capabilities to assure flawless program execution to meet and exceed stated objectives.
Responsibilities:
Account Management
  • Assumes accountability and ownership of search program successes and failures for one large enterprise account in a team environment.  Monitors and reports program financials, budgets and fees to senior management.
  • Interfaces with other department leads to share ideas, communicate service offerings, and to identify and deliver new solutions for clients.
  • Keeps management apprised of key client opportunities, potential risks and other key nuances which affect the health of the business
Program Management
  • Directs and manages the daily work flow of all client search/digital marketing programs, including initiation and management of projects across departments
  • Reviews client deliverables for quality and ensures that recommendations and work product are sound and viable.
  • Creates and executes search account strategies and plans for each client.
  • Develops and modifies bidding strategies and effectively manages keyword strategies on paid search engines.
  • Understands natural search optimization best practices and articulates knowledge and client deliverables effectively.
  • Provides excellent communication via phone, emails and direct contact.
  • Effectively creates and delivers client presentations.
  • Provides thought leadership to clients in search and online marketing.
  • Commands data analysis of key metrics to identify, recommend and implement changes for increasing the performance of client programs.
  • Manages budgeting, forecasting, billing and invoicing.
  • Meets specified deadlines.
Team Leadership & Development
  • Embraces and encourages a culture based on team work, collaboration, and intellectual curiosity.
  • Adopts stated account management standards and program management best practices.
  • Assists in training, mentoring, and developing team members.
Minimum Qualifications:
  • Bachelors degree, concentration in business, marketing, or advertising preferred
  • 2-5 years of account management experience in online advertising, direct marketing, or e-commerce
  • Search engine marketing campaign management experience, to include search platform technology experience
  • Demonstrated problem solving and project management skills
  • High competency level in MS Office with specific strengths in Excel and PowerPoint
  • Able to work independently and balance multiple tasks

Company Description

Performics:  
Over 20% revenue growth previous consecutive years

Community service / involvement

91% employee satisfaction (based on survey results)
95% client satisfaction

Commitment to professional development 


“Top employer” designations / awards (eg. 1 of 2 agencies in "Best Places to Work in Chicago, # 8 nationally in AdWeek") 

Significant opportunities for promotions

Industry leading thought leadership and partnerships

Casual, innovative environment

Services include search (PPC, SEO, Local), display, mobile, social, conversion optimization, affiliate and digital media strategy / analytics

International growth and opportunities

Collaboration / resources with other Publicis agencies:
Zenith Optimedia
Starcom
Vivaki
Digitas

Unique firm culture: mission, shared beliefs, people commitments

Top tier benefits and Time Off policy

Stellar list of large clients: Microsoft, Verizon, Amex, Allstate, Nestle, Kohl’s, Toyota, etc.

Strong legacy and established firm in digital marketing (eg. DART Search, Google Affiliate Network)





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